This undated image of Hagley Park in Christchurch was taken by the National Publicity Studios. At the end of the Second World War, publicity became the responsibility of the Information Section of the Prime Minister's Department.

The purpose of the National Publicity Studios was to provide advice to government departments and state agencies on the provision of photographic, art, and display services and in particular to assist in the production of publicity material aimed at conveying a favourable image of New Zealand. The National Publicity Studios was divided into two main sections: Photographic - comprising photographers, a laboratory, a photo library and facilities for audio-visual productions & Art - comprising graphic art, display art, display workshops and silkscreen.

In 1987, the National Publicity Studios was disestablished and replaced by Communicate New Zealand.

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Reference: AAQT 6539 W3537 box 30 A571 www.archway.archives.govt.nz/ViewFullItem.do?code=21011445

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